Content Strategy and Information Architecture for OhioHealth.com
The new OhioHealth.com simplifies the complex world of healthcare, making it easy to find the right doctor, location, or service.
Intuitive information architecture and a structured approach to content make it easy to browse a diverse collection of services.
Intuitive interactive features direct users to the content they need, quickly - whether they seek to find a location, a doctor, or a specific service.
Educational, contextually relevant content is visually immersive and builds trusting relationships between OhioHealth and the communities they serve.
Created a strategic content framework, information architecture guidelines, and a complex content map to guide UX, visual design, and copy development
Guided development of an efficient content templates and components for the EpiServer CMS platform
Developed a comprehensive content governance guide and provided intensive onsite training for CMS users